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Marketing Intelligence
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Market Intelligence provides an advertising platform for advertisers to enable 1-1 email marketing and web site visitor communication. Advertisers can effectively identify and react
to relevant customer segments at the point of contact.
o Identify Relevant Lead Segments o Know Prospects Demographics, Home Ownership and Credit scores through Lead Enhancement o Tailor communication and offers designed for each specific lead o Track/Measure the Customer’s Life-cycle over time for optimal Lead Treatment Benefits o Increase Response Rates o Improve Close Rates o Improved Customer Satisfaction |